åç»è¬åº§ã®è¬åž«
ç³æ¬ èª
Ishimoto Makoto
ã€ãŒãã©ã€æ ªåŒäŒç€Ÿã代衚åç· åœ¹
åºèçµå¶ãããªããã
æ§ã ãªäºæ¥ã䞊è¡ããŠéå¶ããããšã§
åçæ§é ãæ¹åãã
åãæ¹ã倧ããå€ããã
åºèçµå¶ã«ã¯ãªããã®ä»çµã¿ã§ãèå©å€å£²ããæãåºãé·æéåŽåããè§£æŸãã
å®¶æãšã®æéãåãèªåã®æéãå¢ããããšã§ãããããäºãã§ããæ§ã«ãªãã
ç³æ¬èªèº«ããåºä»¥å€ã®åå ¥æºãäœã£ãŠããã ãã§ãªã
éå»ã«1000人以äžãåšç±ãå€ãã®èµ·æ¥å®¶ã茩åºããŠããããŒã ã³ã³ãµã«ã«ãŠç§æžãè¡ãå€ãã®èµ·æ¥å®¶ããµããŒãã
äž»å©Šã®æ¹ããOLã®æ¹ãŸã§ãå šãã®èµ·æ¥åå¿è ã®æ¹ãã¡ãæ7æ¡ã皌ãããŸã§ãµããŒããéãåºããŠããå®çžŸãããã
ããåºä»¥å€ã®åå ¥æºã¯ç°¡åã«äœããããšããç¥ã£ãŠæ¬²ããããããã£ãæ³ãã§ãã®äºæ¥ãç«ã¡äžããã
åå ¥æºã¯ïŒã€ã«ããŠã¯ãããªã
åããŸããŠãç³æ¬èª ãšç³ããŸãã
ãŸãã¯ä»åãã¡ãã®ããŒãžãã芧ããã ããŸããŠããããšãããããŸãã
ããªãããã®ããŒãžãã芧ã«ãªã£ãŠãããšããããšã¯
ã売äžãå³ããããåºãç¶ããªãããå¥ã®åå ¥æºãäœããããã
ãèè³ã絊ä»éãããŸã æå ã«ãããã¡ã«æ¬¡ã®æãæã¡ãããã
ããããã¯ãåºãèŸãããããã®æ©äŒã«èªåã®å°æ¥ãèŠçŽãããã
ãä»ãŸã§ã®çµéšãçãããŠãäººã«æããä»äºãããããã
ãã®ããã«æãããŠããã®ã§ã¯ãããŸãããïŒ
å®ã¯ããã®æ©ã¿ãšããã®ã¯ç§ã®åšãã®é£²é£åºçµå¶è ã®æ¹éãæ©ãã§ããããšã§ãã
ã»é販
ã»åºé 販売
ã»ãã€ã¯ã¢ãŠã
ãªã©ãªã©
ãåºã®åçãå¢ããæ¹æ³ã¯è²ã ãšãããŸãããã©ããèå©å€å£²ã®ãããããªãã¯é 匵ã£ãŠã
ãŸããŸãå¿ãããªãã°ããã§ãç°å¢ã倧ããæ¹åããããã®ã§ã¯ãããŸããã
ã§ãã®ã§ãããã
ãåºãšã¯å šãå¥ã®
第äºã®åå ¥æºãäœããš
ãã£ãšæ¥œã«çµå¶ãã§ããŸã
ç§ã¯ä»ãŸã§åºèçµå¶ãããªãããæ§ã ãªäºæ¥ã䞊è¡ããŠè¡ãããšã§åãæ¹ã倧ããå€ãã
ãåºã§åãæéãåå以äžã«ãªããŸããã
åºèçµå¶ã®åçæ§é ãšã¯å šãç°ãªãäºæ¥ãçµã¿åãããç°å¢ã倧ããå€ããããŸããã
ããããªãããæ¯æ¥æããå€ãŸã§åãã¥ããã®ç¶æ ã«ãªã£ãŠããã®ã ãšããã
ããã¯ããã
åŽåéçŽåã®äºæ¥ãããŠãã
ããã§ã¯ãããŸãããïŒïŒ
åŽåéçŽåç£æ¥ãšã¯ãåŽååã«å¯ŸããäŸå床ãé«ãç£æ¥ã®ããšã§ãã
åºèçµå¶ã¯å žåçãªåŽåéçŽåã®ããžãã¹ã¢ãã«ã§ãã
ãã®äºæ¥ãããŠããéããããªãã®çæŽ»ã¯æ¥œã«ã¯ãªããŸããã
ãªããªããããªããåããæéãå©çã«ãªã£ãŠããããã§ãã
ãã®ç¶æ ããæãåºãããã®ã§ããã°ããŸãã¯åŽåéçŽåç£æ¥ã§ã¯ãªã
äºæ¥ãå§ããããšã§ãã
ç§ãç¬ç«åœåã¯ãããªããšåãããã«æ¯æ¥å¿ æ»ã«ãåºã§åããŠããŸããã
èªç±ãæ±ããŠç¬ç«ããã¯ããªã®ã«ãé·æéåŽåã§äŒã¿ãã»ããšãã©ãªããªã£ãŠããŸããã
ç¬ç«ããããèªç±ãªæéãå¢ããŠãã£ãšå¥œããªããšãã§ããã
ããæã£ãŠããŸãããã»ã»ã»
çŸå®ã¯ãåºã«æ¯é ããã
çæŽ»ã§ãã
èªåããåºã§å¿ æ»ã«åããªããšå©çãåºãªããäŒã¿ã®æ¥ãæºåž¯ãæ°ã«ãªã£ãŠããŸãã
ãã€ããåºã®äºãé ããé¢ããªãç¶æ ã§ããã
ä»ãŸã§æããŠããç¬ç«ã®å€¢ããçŸå®ãšå€§ããããé¢ããŠããæ°ãããŠããŸããã
ããã£ãšèªç±ãªæéãå®¶æãšã®æéãæ¬²ããã
ããã£ãã·ã¥ãããŒã®äžå®ããªãç¶æ ã«ãããã
ãäœåçã«ããéåŽåããè§£æŸããããã
ãããªæãããæ¬ã«æžãããŠããå 容ã«ç®ãæ¢ãŸããŸããã
ïŒå²ããããžãã¹ã®4ååïŒ
âå°è³æ¬ã§å§ããããã
â·åšåº«ãæããªãã
âžå©ççãé«ãã
â¹æ¯æå®æåå ¥ãå ¥ãã
 ïŒå æ±è²ŽæïŒ
ã©ããåºèçµå¶ã«ã¯åœãŠã¯ãŸããªãã»ã»ã»
ã€ãŸãã¯ãåºèçµå¶ã¯ãªã¹ã¯ãé«ãèå©å€å£²ã ãšããããšã
ã§ãããåºã®çµå¶ã¯å¥œãã ã
ãããããªãæ¢ãŸããªãã
ããã§ç§ã¯
ã»ãåºããããªããã§ãã§ããããš
ã»ãåºãšã¯åçæ§é ãç°ãªãäºæ¥
ãäœããã
è²ã ãªæ¹ããæãããç ç©¶ããŠããŸããã
åŽåéçŽåããæãåºãããã®
å¯äžã®äºæ¥ãæ§ç¯ã§ããã®ã§ã
ãããŠç§ã¯åææè³ãã»ãŒãªããé«å䟡ã»é«åçã®äºæ¥ãåãå ¥ããäºã§
客å䟡ã5äžã10äžã»ã»120äžãŸã§äžããããå©ççã70%ãè¶ ããæ§ã«ãªããŸããã
ãããŠãã¡ãã£ã¢ã§è©±é¡ã«ïŒïŒ
ïŒïŒã®åªäœã§åãäžããããŸããã
ãã¬ãã·ã¥ã¢ã€ããã³ãã³ãã¥ãŒã¹ãè²¡çµæ°èãããŒãºãã£ãã«ãCNET JAPANãizaããšããŸããã¥ãŒã¹ãæäºãããã³ã ããšããµã€ããã¥ãŒã¹ã@DIMEãSTRAIGHT PRESSããšããŸããã¥ãŒã¹ãJBpressãããããŸçµæžæ°èãOSDN Magazineãæ±æŽçµæžãªã³ã©ã€ã³ãBtoBãã©ãããã©ãŒã ãSEOTOOLSãRBBTODAYã@niftyããžãã¹ãTechableããžã§ã«ãã³ãã¥ãŒã¹ïŒãPRESIDENT OnlineãWebæ åœè ForumãçŸä»£ããžãã¹ããããªã³ãã¥ãŒã¹ãNewsCafeã@niftyããžãã¹ãInfoseekãã¥ãŒã¹ãææ¥æ°èããžã¿ã«ïŒMãã°ã«ã¡ãã¬ã¹ãInfoseekãã¥ãŒã¹ãSEOTOOLSãSankeiBizãSANSPO.COMããã³ãã³ãã¥ãŒã¹ããããªã³ãã¥ãŒã¹ããšããµã€ããã¥ãŒã¹ãææ¥æ°èããžã¿ã«ïŒMãããªã©ãªã©
ïŒ3000人以äžã®æ¹ã ã«ãã芧ããã ããŸãããïŒ
åºèçµå¶ã«ã¯ãªããã®ä»çµã¿ã®ãããã§ãèå©å€å£²ããæãåºãé·æéåŽåããè§£æŸãããŸããã
ããã«å®¶æãšã®æéãåããäœãããèªåã®æéãå¢ããããšã§ãããããäºãã§ããæ§ã«ãªã£ãŠããã®ã§ãã
ããªãã«ä»ååç»è¬åº§ã§
ãäŒãããããšã¯
ãåºããããªããã§ãã
第ïŒã®åå ¥æºã®äœãæ¹ã§ã
ä»åã®åç»è¬åº§ã§ã¯ããåºããããªããåºè以å€ã§æå100äžå以äžã®å£²äžãäœãæ¹æ³ããäŒãããŸãã
ããªãã®æã€ããŠããŠãæãããªã³ã©ã€ã³ã³ã³ãµã«ã¿ã³ãã®äºæ¥ãåãå ¥ããäºã§
客å䟡30äžå以äžãå©çç70ïŒ ä»¥äžã«ãªã£ãç§å¯ãåŠã¹ããåç»è¬åº§ã§ãã
ãã®æ¹æ³ããªãä»ååç»è¬åº§ã§ãäŒãããããšæã£ãã®ããšãããš
ããåºã®å£²äžã«äžå®ãªæ¯æ¥ãéãããŠããã
ããåºã§åãç¶ããäºã«éçãæããŠããŠããã
ãèªç±ãªæéãå®¶æãšã®æéããã£ã𿬲ããã
ãèªåã®å°æ¥ã®å€¢ãèŠçŽãããã
ãã®ããã«æããŠãã人ã«ã第2ã®åå ¥æºã®äœãæ¹ãç¥ã£ãŠæ¬²ãããšæã
ä»åããªã³ã©ã€ã³ã§ã®äºæ¥ãäœãèå©å€å£²ããæãåºãæ¹æ³ããäŒãããããšã«ããŸããã
åç»è¬åº§ã®
åè¬æã«ã€ããŠ
ãã®åç»è¬åº§ã¯ãæ¬æ¥ã¯é«é¡ãªã³ã³ãµã«ãã£ã³ã°æãé ããŠããåè¬çã®æ¹ã«ããæããŠããªãå 容ã«ãªããŸãã
ãªã®ã§æ£çŽãæäœã§ã10äžåãããã®åè¬æã§ãäŒããããå 容ã§ãã
ãã ãä»åã¯ãã®æ¹æ³ãç¥ã£ãŠããã ããããšããæ³ãã§ããã®ãªã³ã©ã€ã³è¬åº§ãäœæã
ã§ããã ãå€ãã®äººã«ãã®æ¹æ³ãç¥ã£ãŠæ¬²ãããšæã£ãŠããŸãã®ã§
ä»åã¯ãæãåã£ãŠãç¡æãã§ãèŠèŽã§ããããã«ããŸããã
ãã ããã€ãŸã§ãå ¬éã§ãããã®ã§ã¯ãªãæééå®ã§ã®å ¬éãšãããŠããã ããŸãã®ã§ããããããäºæ¿äžããã
åç»è¬åº§ã®
å 容
åç»è¬åº§ã¯3éšæ§æã§ããå±ããããŠããã ããŸãã
ïŒç¬¬1éšïŒ åºèçµå¶è ãâ第ïŒã®åå ¥æºâãäœãå¿ èŠãããçç± |
第ïŒéšã§ã¯ããåºãçµå¶ããªãããå¥ã®åå ¥æºãäœãããšã§ã©ããã£ã广ãåŸãããã®ãããå ¬éãããŠããã ããŸãã
ãŸãããåºãšäžŠè¡ããŠéå¶ãããŠããã«ã¯ãå ·äœçã«ã©ããã£ãäºæ¥ãçµã¿åãããã°è¯ãã®ããããã§æããã«ãªããŸãã
客å䟡ãå©ççãªã©å ·äœçãªææšãããšã«ãå ·äœçã«ãäŒãããŠãããŸãã
ïŒç¬¬1éšãåç»è¬åº§ã®å 容ïŒ
â 客å䟡ã10å以äžã«ããæ¹æ³
â å©ççã3å以äžã«ããã«ã©ã¯ãª
â ãåºã§ã®åŽåæéãåå以äžã«ããæ¹æ³
â å²ããããžãã¹ã¢ãã«ã®ååãšã¯
â åŽåéçŽåã®äºæ¥ããæãåºãå¯äžã®é
â åºè以å€ã®äºæ¥ã§æå100äžå以äžãäœãããã«
â æ°èŠäºæ¥ãäœãããã«å¿ èŠãª3ã€ã®èŠçŽ
â æéãªèªç±ãæã«å ¥ããçºã«å¿ èŠãªãã®
â äººã«æãããšããããšãä»äºã«ããŠããçºã«ã¯
â ã³ã³ã»ããäœããéèŠãªçç± |
ïŒç¬¬2éšïŒ åºèãéå¶ããªãã |
第ïŒã®åå ¥æºãšãªãäºæ¥ãç«ã¡äžããäžã§ããã£ãšãå¿ èŠãªããšã¯ãäœã売ãã®ããã§ãã
第äºéšã§ã¯ããã®çºã«å¿ èŠãªãã³ã³ã»ãããã«ã€ããŠãäŒãããããŸãã
ãã®ãã³ã³ã»ãããããã£ãããšã§ããŠããã°ãâã客æ§ãããé¡ãããããµãŒãã¹âãäœãããšãã§ããé客ãç°¡åã«ãªããŸãã
ãŸãã売ã蟌ã¿ãããªãé客ããããããã«ããå ·äœçã«ã©ããã£ãæµãã§å£²ã£ãŠããã®ãããã話ãããŠããã ããŸãã
ãã§ã€ã¹ããã¯ãªã©ãéããŠãä»ãŸã§ã®ç¥ãåãã«å£²ã蟌ãã§ããæ§ãªæ¹æ³ã¯äžåãšããŸããã
ã客æ§ã®æ¹ããæ¬²ãããšèšã£ãŠããã ãããååïŒãµãŒãã¹ïŒã®äœãæ¹ããšãååã®å£²ãæ¹ãã®ãã³ããåŸãããã¯ãã§ãã
ïŒç¬¬2éšãåç»è¬åº§ã®å 容ïŒ
â ãããæ£ããæ¹æ³ã§èŠããã°æåããâãã£ãïŒã€ã®ããšâ
â åºèã®é客ãšãªã³ã©ã€ã³é客ã®éãããå£²ãæ¹ãç¥ã
â 売ããã³ã³ã»ãããäœãéã«äžçªå¿ èŠãªãâæå€ãªããšâ
â 客å䟡ã10å以äžã«ããããã«å¿ èŠãªããš
â ã³ã³ã»ããäœãã«ïŒCåæãäœ¿ãæ¹æ³
â å ·äœçãªãªã³ã©ã€ã³éå®¢ã®æµã
â 売ãã人ãšå£²ããªã人ã®ã¡ã«ãã¬ã®äºäŸ
â 誰ã«ãè² ããªããããªãã ãã®åŒ·ãååãäœããæ¹æ³
â ããªãããã¡ã«ãã¬ãããã°ã§äŒããŠããã¹ãããš
â ç®æãã¹ã客å䟡ãçµè²»ãå©ççã®å ·äœçãªæ°å€ |
ïŒç¬¬3éšïŒ ãåºããããªããæåïŒïŒïŒäžåã»å©ççïŒïŒïŒ ã ãå®çŸããããã®ïŒïŒã®ã¹ããã |
æåŸã®è¬åº§ã§ã¯ãããå ·äœçã«
ãããªãã ãã®åŒ·ãååïŒãµãŒãã¹ïŒã®äœãæ¹ããšã売ã蟌ã¿ãããªãéå®¢ã®æ¹æ³ããåŸãããã®ïŒïŒã®ã¹ãããããäŒãããŸãã
åææè³ãã»ãŒãªããé«å䟡ã»é«å©çã®äºæ¥ãäœãããã®æ¹æ³ã«ã€ããŠ
ç§ãåè¬çã®æ¹ã«ããæããŠããªãæ¹æ³ãç¹å¥ã«å ¬éããŸãã
ïŒç¬¬3éšãåç»è¬åº§ã®å 容ïŒ
â å®éã«è¡ã£ãŠããïŒïŒã®ã¹ããããå
Ž
â ããããããæ¹ããããšäžæããããªã倱æäºäŸ
â 確å®ã«ãŽãŒã«ã«ãã©ãçãããã®æ¹æ³
â åææè³ãããããªãäºæ¥ãäœãçºã®ãã€ã³ã
â é·æéåŽåããããããã®å ·å€çãªæ¹æ³
â èªåãäººã«æããããäºãç¡ããšæã£ãŠããæ¹ãž
â ãªã¢ã«ããããªã³ã©ã€ã³ãããããŠããç¹
â çŽãã«ã¡ãã£ã¢ã«åãäžããŠãããæ¹æ³
â ç§ã80以äžã®ã¡ãã£ã¢ã«åãäžããããçç±
â çŽæ¥ãç³æ¬ãšè©±ããããæ¹ãžã®ãæ¡å |
ãããã£ãŒã«
ç³æ¬ èª Â Ishimoto makoto
ã€ãŒãã©ã€æ ªåŒäŒç€Ÿã代衚åç· åœ¹
åºèçµå¶è ã®ç¬¬2ã®åå ¥æºãäœãããšã«ç¹åããã³ã³ãµã«ã¿ã³ãã
èªããåºèãçµå¶ããªãããæ§ã ãªå¯åå ¥æºãäœãã
ãŸããïŒïŒïŒïŒäººãè¶ ããèµ·æ¥ã¹ã¯ãŒã«ã§ã®ç§æžãè¡ã䞻婊ãOLã®æ¹ãªã©èµ·æ¥åå¿è ãžã®ãµããŒããè¡ãã
ã©ããããåºèçµå¶è ã®ç¬¬ïŒã®åå ¥æºãäœããã®ããå€ãã®ãã©ã€ïŒãšã©ãŒãç¹°ãè¿ãè¡ã£ãçµæããŸãšãã
åºèçµå¶è åãã®åœããã°ã©ã ã¯
ïŒïŒã®ã¡ãã£ã¢ã«æ²èŒããã芳芧æ°ïŒïŒïŒïŒäººãè¶ ããã